Story Time
HOW IT ALL STARTED
Reinventing Shawarma is a passion that you can taste and one we’re proud to share.
Every menu item is made fresh and made to be the best you’ve ever tasted. Shelby’s is a fast casual shawarma chain born in London, Ontario, on a mission to modernize the shawarma in unspeakable ways while also helping to spread happiness and the appetite for good food and good flavour in communities.
Yazan and Yasser, two friends who met at college. One of them was business obsessed — couldn’t talk about anything else. And the other could not stop cooking for everyone. Both had Middle Eastern roots as well as a passion for their authentic food. The two boys started selling mom’s recipe of traditional chicken shawarma from a dingy little food trailer in Lambeth, Ontario. A much bigger idea clicked a year after — they needed to bring something different to the local market using this fantastic shawarma recipe. A legendary approach to traditional Arabian food was being developed, whereby alluring Arabian flavour is met with other world cuisines to create something that is both unique and down right delicious — the best of both worlds you could say.
The first Shelby’s restaurant opened in London, Ontario in 2015. It was an instant hit.
Seven years later, Shelby’s has expanded to 9 locations and counting.
We’ve served our delicious shawarma, falafels, Saj Bread and our infamous Shawarma Poutine to hundreds of thousands of happy customers.
We are on a mission to modernize the conventional shawarma by being innovative with the flavours we use by expanding these unique flavours nationwide for all Canadians to enjoy!
A VISION TO ACHIEVE
WE’RE LOOKING FOR THE RIGHT APPLICANTS
Perhaps you’re a young and eager entrepreneur, or someone with business experience and are passionate about the welfare of your community.
Our Opening Team is here to give you the support you need to take your aspirations a step further.
Are you interested in Shelby's Franchise yet?
Values
THAT FUEL US
COMMITMENT
Shawarma, the most desirable street food in the Arab World will always be our first love, even as we tackle other fusion food opportunities. Nevertheless, we are committed to maintaining absolute consistency in our root flavours, housemade sauces and fresh ingredients while ensuring the highest quality Canadian sourced proteins.
LOYALTY
Shelby’s is a young company with big ambitions, and those ambitions cannot see results without the help of outstanding and creative team members. Loyalty to and from our team members in the kitchens, the staff members behind the counters, our franchisees and our customers — all are invaluable to the success of our operation.
UNITY
Our Shelby’s Giving Back initiative encourages our team to get involved in causes they feel passionate about. The amazing power of the legendary shawarma in strengthening the community has inspired us to make our wraps and bowls accessible to everyone.
INNOVATION
Innovation is our game and it’s what makes us a different sort of place. The way we do marketing is also quite unconventional, so much so that other businesses in our locale try to emulate our innovative techniques in their marketing!
FULFILLMENT
We want to satisfy your taste buds when you’re at Shelby’s.
If God forbid, ketchup in your shawarma makes you a happier person, we will load on that even if it makes us low-key cringe in absolute disgust.